Put Our Money Where Your Mouth Is

Ten thousand euros. With that amount, you could:
Place everything on the colour red in a casino... Organise a wedding for your divorced parents who have fallen in love with each other once again after getting divorced... Have the amount paid out to you in five euro bills and then toss them from the top of the Eiffel Tower... Have ten water pumps installed in a village in Africa that you have chosen randomly...

In Put our money where your mouth is! contestants with brilliant plans get the once in a lifetime opportunity to spend 10,000 euros in one go! Just like that! It doesn't matter on whom or what they spend it. There's only one condition: their plan must produce exciting, emotional, entertaining and powerful television!

Anyone who thinks they have an original, ‘telegenic' plan how to spend the 10,000 euros,
can sign up to pitch their idea. But... not before they have waited in line for hours on end with all the other contestants. Because the chance to spend someone else's 10,000 euros is an opportunity that most people would jump at!

The pitches take place in a studio where we hear the same words repeated again and again by an anonymous voice: ‘With which plan will you convince us to put our money where your mouth is?' The moment of truth. Will The Voice speak the magic words? Or is this the end of the road for the contestant?
If the answer is YES, the contestants immediately carry out their plan... and of course the camera is on hand to register everything!

Put our money where your mouth is...
Creativity pays off!

On air in: The Netherlands